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Marketing & Sales · Tip

Interactive On-Page SEO Audit Dashboard in Claude

Prompt workflow to build an interactive SEO audit artifact from HTML

From the Xiry library · Updated 3 October 2026

This workflow turns raw scraped webpage HTML into an interactive visual SEO dashboard using Claude Artifacts. By feeding crawled page data into Claude 3.5 Sonnet, it evaluates meta tags, headings, and technical elements without requiring a dedicated paid SEO audit subscription.

How it works

  1. Scrape target webpage HTML/content using a tool like Apify Website Content Crawler.
  2. Attach the generated HTML file (`dataset_website-content-crawler_....html`) to Claude 3.5 Sonnet.
  3. Prompt Claude: 'please perform on-page seo audit on the webpage attached. and present results in an interactive dashboard'.
  4. Claude generates an interactive Artifact dashboard showing overall audit score, status distribution pie charts, meta analysis, and technical analysis (HTTP status, canonical URLs, cache control, headings).

What it's for

  • Generate an interactive on-page SEO dashboard from scraped webpage HTML
  • Audit technical SEO elements such as canonicals, status codes, and cache headers
  • Inspect meta titles, descriptions, and heading structure visually without paid SEO tools

Key points

  • Scrape target webpage data using a tool like Apify Website Content Crawler
  • Upload the resulting HTML or dataset file directly into Claude 3.5 Sonnet
  • Request an on-page SEO audit presented as an interactive dashboard
  • Generates a Claude Artifact featuring overall audit score and status pie charts
  • Breaks down findings across Meta, Technical, and Content categories

Pricing

Free to run with Claude and a free crawler tier

Details

Type
Tip
Category
Marketing & Sales
Topic
SEO Auditing
Open source
No
Platforms
Web
For
Marketers, SEO practitioners, and web developers wanting quick on-page audits
Alternative to
Ahrefs, Semrush, Screaming Frog SEO Spider
Tags
seo, claude, artifacts, web scraping, prompts, audit

Why it was saved

  • @digitalsamaritan, 9 January 2025: Provides a free alternative to paid SEO audit tools by automatically analyzing titles, meta descriptions, status codes, and headings into an interactive dashboard.

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