6 Social Media Analytics tools (4 free)
6 Social Media Analytics resources, picked out of 5 saved Instagram reels and 1 liked tweet, from creators like @gari_azat, @house.of.ag, @Thomasslabbers. 4 of them are free, freemium or open source.
Popsters is a social media analytics platform that benchmarks content across 12 different networks without requiring admin access. It lets you sort and compare posts by engagement, format, publication time, and text length, then export reporting charts directly into formats like PPTX and XLSX.
Social Blade tracks follower counts, video views, and daily growth metrics for accounts on YouTube, TikTok, Instagram, Twitch, and Facebook. It makes public channel data easy to browse, compare, and monitor over time. Marketers and creators frequently use it to reverse-engineer competitor growth spikes and pinpoint exactly when viral content gained traction.
Talk to X is an AI-powered conversational search tool developed by Thomas Slabbers and Social Database that queries the X (Twitter) database. Users can ask questions in plain English to uncover influential accounts, analyze audience demographics, track niche trends, and surface top-performing posts.
TGStat Bot is the Telegram bot companion to the TGStat analytics platform. It generates statistical snapshots, engagement rates (ERR), reach numbers, and subscriber growth graphs directly inside Telegram when sent a channel link or forwarded post. It saves marketers and channel managers from having to open the full web interface to evaluate channels.
ViralFinder is a social media research tool designed to analyze any Instagram account's top content. By entering a creator's username, users can identify viral reels, engagement metrics, and high-performing formats to inform their own content strategy.
ViralFindr is a discovery and research tool designed to surface the best-performing posts on Instagram. It allows creators and marketers to inspect competitor engagement metrics and download high-performing media for inspiration and curation.