Design · other
Radiance Visual Identity
Branding and visual identity project for an environmental investment firm
Radiance is a branding design case study created by Obrazur Brands for a sustainable environmental capital firm. It centers on the concept of light as a driver of expansion, using geometric radiating sunburst patterns and a dual-tone green palette. It serves as visual reference and inspiration for branding eco-focused financial and impact ventures.
How it works
Visual identity concept centered around 'light as a driver of expansion':
- Logo: A three-pronged epicenter surrounded by radiant directional dashes, symbolizing capital origin and outward impact momentum.
- Visual Language: Radiating line burst patterns codified across multiple tiers representing funding and ecological growth stages.
- Palette: Deep forest green, electric lime green, and crisp white.
- Mockups: Tote bag with slogan 'Capital That Radiates Impact', enamel lapel pin, poster systems, and rolling hill landscape photography.
What it's for
- Find visual identity inspiration for sustainability and impact investment brands
- Study pattern systems built around radiating geometric linework
- Reference high-contrast eco-focused color palettes using forest and lime greens
Features
- Logomark with a three-pronged epicenter and directional radiant dashes
- Geometric line burst patterns structured across multiple tiers
- Dual-tone green and white color system combining forest and electric lime
- Mockup system including enamel pins, tote bags, and posters
- Tagline integration: 'Capital That Radiates Impact'
Pricing
Free
Details
- Type
- other
- Category
- Design
- Topic
- Brand Identity Inspiration
- Open source
- No
- Platforms
- Web
- For
- Brand designers, art directors, and creative agencies working on sustainability ventures
- Tags
- branding, visual identity, graphic design, case study, sustainability, behance
Why it was saved
- @obrazur: Provides high-end design inspiration for branding eco-focused financial products with geometric radiating line patterns and a dual-tone green palette.
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