Marketing & Sales · Web app

SideShift

Platform connecting brands with UGC creators for organic and paid campaigns.

Visit sideshift.app ↗

SideShift is a marketplace and campaign management tool that connects brands directly with content creators for short-form UGC on TikTok, Instagram, and YouTube. Brands can post briefs, receive applications, track organic video performance, turn top posts into paid ads, and manage automated payouts. For creators, it acts as a direct job board to find paid brand collaborations without agency middlemen.

What it's for

  • Source UGC creators by posting campaign briefs and reviewing incoming applications
  • Track organic social metrics and identify top-performing creator posts to test as paid ads
  • Find paid brand partnerships and content gigs directly without agency representation
  • Manage creator contracts, usage rights, and one-click payouts in a single dashboard

Features

  • Creator marketplace for direct brand-creator matching
  • Searchable influencer database filtered by niche, audience, and past performance
  • Campaign tracking across TikTok, Instagram Reels, and YouTube Shorts
  • Automated contract generation, usage rights handling, and tax documentation (1099/W-9)
  • One-click creator payout system gated by brand approval
  • Automated campaign brief generator based on brand URLs

Pricing

Freemium. Free for creators to apply; 14-day free trial for brands, then paid plans from $210/month (billed annually) plus separate creator spend.

Details

Type
Web app
Category
Marketing & Sales
Topic
Creator Marketing
Open source
No
Platforms
Web
For
UGC creators, social media marketers, and direct-to-consumer brands.
Alternative to
Billo, Join Brands, Aspire, Grin
Tags
ugc, creator economy, influencer marketing, freelance gigs, brand deals, social media

Why it was saved

  • @luka.star777, 2 September 2026: Allows creators to find paid brand collaborations directly from their phone without agency middlemen or recruiters.

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