# 20 Social Media Strategy tips (all free) 20 Social Media Strategy resources, picked out of 17 saved Instagram reels and 3 liked tweets, from creators like @personalbrandlaunch, @AlexFinn, @createcontent.club. 20 of them are free, freemium or open source. ## All 20 - [3 Viral Reel Growth Lessons](https://xiry.app/resources/3-viral-reel-growth-lessons): Practical rules for optimizing reach and viewer retention on Instagram Reels. (Tip, Free) - [30-Day Instagram Reels Content Framework](https://xiry.app/resources/30-day-instagram-reels-content-framework): A structured 30-post monthly formula for Instagram Reels reach and conversion. (Tip, Free) - [40 Social Media Content Formats](https://xiry.app/resources/40-social-media-content-formats): A reference list of 40 short-form video frameworks for content planning. (Tip, Free) - [5-Step Framework to Launch and Scale an Instagram Account](https://xiry.app/resources/5-step-framework-to-launch-and-scale-an-instagram-account): A methodology for testing Reels formats and delegating content production. (Tip, Free) - [6-Step Viral Instagram Management Workflow](https://xiry.app/resources/6-step-viral-instagram-management-workflow): Standard operating procedure for researching, producing, and publishing viral short-form videos. (Tip, Free) - [90-Day 0-to-10k Instagram Growth Framework](https://xiry.app/resources/90-day-0-to-10k-instagram-growth-framework): A structured five-step blueprint to scale an Instagram account to 10,000 followers. (Tip, Free) - [Founder-Led LinkedIn Content Strategy Framework](https://xiry.app/resources/founder-led-linkedin-content-strategy-framework): A six-step framework for founders to build pipeline via LinkedIn (Tip, Free) - [High-Converting Instagram Highlights Funnel Structure](https://xiry.app/resources/high-converting-instagram-highlights-funnel-structure): A framework for turning profile highlights into automated lead generation funnels (Tip, Free) - [Instagram Algorithm Account Trust Framework (20-40-60 Rule)](https://xiry.app/resources/instagram-algorithm-account-trust-framework-20-40-60-rule): A posting volume framework explaining reach caps on new Instagram accounts (Tip, Free) - [Instagram Reels Algorithm: Tiered Audience Matching](https://xiry.app/resources/instagram-reels-algorithm-tiered-audience-matching): How Instagram's recommendation engine tests and scales Reels distribution across audiences (Tip, Free) - [Instagram Reels Virality Ratio Formula](https://xiry.app/resources/instagram-reels-virality-ratio-formula): A benchmark engagement ratio for predicting Instagram Reel viral distribution. (Tip, Free) - [Meta Instagram Algorithm Breakdown (Part 2)](https://xiry.app/resources/meta-instagram-algorithm-breakdown-part-2): Analysis of how Instagram's recommendation algorithm scores and distributes content. (Tip, Free) - [Meta Transparency Center: Instagram Reels Chaining](https://xiry.app/resources/meta-transparency-center-instagram-reels-chaining): Meta's official documentation explaining how AI recommendation systems rank Instagram Reels. (Article or course, Free) - [Meta's Feed Posting & Story Reset Strategy](https://xiry.app/resources/meta-s-feed-posting-and-story-reset-strategy): Posting schedule and story reset method to maximize Instagram reach. (Tip, Free) - [Multi-Account Video A/B Testing Method](https://xiry.app/resources/multi-account-video-a-b-testing-method): A short-form video framework for testing hooks and CTAs across secondary accounts (Tip, Free) - [Phoenix: The X Algorithm Breakdown](https://xiry.app/resources/phoenix-the-x-algorithm-breakdown): A playbook explaining the Phoenix recommendation model and ranking factors on X. (Framework, Free) - [Social Growth Reverse Engineering Framework](https://xiry.app/resources/social-growth-reverse-engineering-framework): A four-step method to deconstruct competitors' viral social media growth. (Tip, Free) - [Social Media Posting Frequency Guidelines](https://xiry.app/resources/social-media-posting-frequency-guidelines): Optimal daily posting cadences across major platforms based on account data. (Tip, Free) - [X Algorithm Landmines: 5 Things Destroying Your Reach](https://xiry.app/resources/x-algorithm-landmines-5-things-destroying-your-reach): Rules derived from X's open-source code to avoid reach penalties (Tip, Free) - [X Algorithm Posting Strategy](https://xiry.app/resources/x-algorithm-posting-strategy): Tactical cheat sheet for maximizing post reach under the open-sourced X algorithm (Framework, Free) More topics in Marketing & Sales: [Social Media Growth](https://xiry.app/topics/marketing-sales/social-media-growth.md), [Content Strategy](https://xiry.app/topics/marketing-sales/content-strategy.md), [Search Engine Optimization](https://xiry.app/topics/marketing-sales/search-engine-optimization.md), [Lead Generation](https://xiry.app/topics/marketing-sales/lead-generation.md), [Content Creation](https://xiry.app/topics/marketing-sales/content-creation.md), [Cold Outreach](https://xiry.app/topics/marketing-sales/cold-outreach.md), [Social Media Automation](https://xiry.app/topics/marketing-sales/social-media-automation.md), [SEO Tools](https://xiry.app/topics/marketing-sales/seo-tools.md), [Copywriting](https://xiry.app/topics/marketing-sales/copywriting.md), [Influencer Marketing](https://xiry.app/topics/marketing-sales/influencer-marketing.md), [Conversion Optimization](https://xiry.app/topics/marketing-sales/conversion-optimization.md), [Video Creation](https://xiry.app/topics/marketing-sales/video-creation.md), [Social Media Management](https://xiry.app/topics/marketing-sales/social-media-management.md), [Market Research](https://xiry.app/topics/marketing-sales/market-research.md), [Product Launch](https://xiry.app/topics/marketing-sales/product-launch.md), [Sales Outreach](https://xiry.app/topics/marketing-sales/sales-outreach.md), [Brand Strategy](https://xiry.app/topics/marketing-sales/brand-strategy.md), [Content Marketing](https://xiry.app/topics/marketing-sales/content-marketing.md), [Email Marketing](https://xiry.app/topics/marketing-sales/email-marketing.md), [Marketing Automation](https://xiry.app/topics/marketing-sales/marketing-automation.md), [Social Media Analytics](https://xiry.app/topics/marketing-sales/social-media-analytics.md), [Video Production](https://xiry.app/topics/marketing-sales/video-production.md), [App Store Optimization](https://xiry.app/topics/marketing-sales/app-store-optimization.md), [SEO](https://xiry.app/topics/marketing-sales/seo.md) Make your own library: Xiry takes your saved reels, tweets, Reddit bookmarks and Watch Later videos, makes them searchable and pulls the useful stuff out, like this library. It's invite-only for now; join the waitlist at https://xiry.app/#waitlist.