# WIPO Global Brand Database

> Free global database to search registered trademarks and visual logo similarities.

WIPO Global Brand Database is a public trademark search tool maintained by the World Intellectual Property Organization. It lets users search internationally registered trademarks, brand names, and logos across multiple national and regional offices. Its visual search features allow designers and founders to check whether a new logo conflicts with existing registered marks before launch.

Website: https://branddb.wipo.int/

## What it is for

- Check a new logo design against registered international trademarks
- Search registered brand names across global intellectual property offices
- Identify potential trademark infringement risks early in the branding process

## Features

- Reverse image search for logo designs
- Search strategies for conceptual similarity powered by AI
- Visual filters based on shape, color, and composite similarity
- Text search across international trademark registrations and brand names
- Multi-office global coverage from participating national registries

## Pricing

Free to use provided by WIPO

## Details

- Type: Web app
- Category: [Business & Money](https://xiry.app/topics/business-money.md)
- Open source: no
- Platforms: Web
- For: Brand designers, logo designers, founders, and intellectual property researchers
- Alternative to: USPTO Trademark Search, TMview
- Tags: trademarks, logo search, branding, intellectual property, wipo, copyright

## Why it was saved

- [@chittco, 7 January 2024](https://www.instagram.com/reel/C1zahQ9tRL1/): Enables designers and founders to check whether a logo design visually conflicts with existing international trademark registrations.

## Related

- [20-Minute Brand Naming Framework](https://xiry.app/resources/20-minute-brand-naming-framework): A four-step brainstorming process to find and validate an available brand name. (Tip, Free)
- [How to Define Vision, Mission, and Values](https://xiry.app/resources/how-to-define-vision-mission-and-values): A practical framework for writing distinct company vision, mission, and value statements (Tip, Free)
- [Namelix](https://xiry.app/resources/namelix): AI business name generator that creates short, brandable names and logos (Web app, Free)

Updated 3 October 2026. Page: https://xiry.app/resources/wipo-global-brand-database

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