# Kit

> Email marketing, automation, and monetization platform built specifically for creators.

Kit (formerly ConvertKit) is an email marketing platform designed for creators, authors, podcasters, and solo entrepreneurs. It provides visual automation workflows, sign-up forms, landing pages, and native monetization features like paid newsletters and digital product sales. It is widely recognized for creator-friendly tools such as a peer recommendation network and subscriber tagging.

Website: https://kit.com/

## What it is for

- Design and send regular email newsletters to subscribers
- Build automated email sequences for onboarding leads and sales funnels
- Sell digital products and run paid newsletter subscriptions directly
- Grow an audience using embedded opt-in forms and landing pages
- Collaborate with other creators through recommendation networks

## Features

- Visual automation workflow builder
- Landing page and opt-in form builder
- Built-in commerce for digital products and paid newsletters
- Creator recommendation network to trade audience growth
- Subscriber tagging, segmentation, and signals
- Email designer with customizable templates
- Newsletter sponsorships and paid recommendations marketplace
- Third-party integrations via Kit App Store

## Pricing

Freemium. 14-day free trial; free tier available with paid tiers scaling by subscriber count

## Details

- Type: Web app
- Category: [Marketing & Sales](https://xiry.app/topics/marketing-sales.md)
- Topic: [Email Marketing](https://xiry.app/topics/marketing-sales/email-marketing.md)
- Open source: no
- Platforms: Web
- For: Creators, writers, solopreneurs, and newsletter publishers
- Alternative to: Mailchimp, Beehiiv, Substack, ActiveCampaign
- Tags: email, newsletter, automation, marketing, creators, monetization

## Why it was saved

- [@matthgray, 27 July 2023](https://www.instagram.com/reel/CvM8klyo2wt/): Enables complex email automations to put audience growth and monetization on autopilot.

## Compare

- [Alternatives to Mailchimp](https://xiry.app/alternatives/mailchimp.md)

## Related

- [beehiiv Recommendations](https://xiry.app/resources/beehiiv-recommendations): Cross-promotion and paid subscriber referral network for newsletters. (Web app, Freemium)
- [Dean Jackson's Super Signature Email Framework](https://xiry.app/resources/dean-jackson-s-super-signature-email-framework): An email sign-off framework offering tiered, low-pressure next steps. (Tip, Free)
- [Email Unsubscribe & Complaint Benchmarks by Type](https://xiry.app/resources/email-unsubscribe-and-complaint-benchmarks-by-type): Benchmark data ranking email types by unsubscribe and spam complaint rates. (Tip, Free)
- [Email Unsubscribe and Spam Complaint Benchmarks by Type](https://xiry.app/resources/email-unsubscribe-and-spam-complaint-benchmarks-by-type): Benchmark data ranking 13 email types by unsubscribe and spam rates (Framework, Free)
- [Interactive Email Marketing Campaign Generation in Claude](https://xiry.app/resources/interactive-email-marketing-campaign-generation-in-claude): Prompting workflow using Claude Artifacts to generate and preview HTML email templates (Tip, Freemium)
- [SendPulse](https://xiry.app/resources/sendpulse): Multi-channel marketing automation platform with email, CRM, and AI chatbots (Web app, Freemium)

Updated 3 October 2026. Page: https://xiry.app/resources/kit

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