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Marketing & Sales · Framework

Creator Email Scraping and Outreach Playbook

Step-by-step workflow for finding and cold pitching creators via Google search

From the Xiry library · Updated 11 October 2026

A zero-cost method for sourcing creator email addresses from public Instagram profiles indexed on Google. It pairs search operators with email verification and cold outreach software to run low-cost influencer marketing campaigns.

The framework

  1. Search Google: site:instagram.com "@gmail.com" + {KEYWORD}
  2. Regex the emails out of results
  3. Verify with MillionVerifier
  4. Cold email with Instantly AI
  5. Ask for post costs
  6. Work with cheapest
  7. Track results with Shortimize or viral.app
  8. Put best performers on retainer
  9. Try to get the cheapest CPM you can possibly get

What it's for

  • Build a targeted list of creator emails for influencer marketing
  • Filter and verify public contact information to maintain domain deliverability
  • Run cold outreach campaigns to negotiate sponsored posts at scale

Key points

  • Google search dorking template using site:instagram.com and email domain filters
  • Regex extraction method for pulling contact details from search results
  • Email list verification step to minimize bounce rates
  • Cold outreach automation workflow using tools like Instantly AI
  • Performance tracking setup using Shortimize or viral.app to identify top creators
  • Retainer structure guidance focused on optimizing CPM

Pricing

Free

Details

Type
Framework
Category
Marketing & Sales
Topic
Influencer Outreach
Open source
No
Platforms
Web
For
Growth marketers, brand owners, and influencer campaign managers
Alternative to
Modash, Grin, Upfluence
Tags
influencer marketing, cold email, scraping, lead generation, playbook

Why it was saved

  • @codyschneider, 13 January 2026: Free source of millions of creator contacts for cold email / influencer outreach

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